With the right strategy, planning and execution, sponsorship of ITV programming can help any brand achieve its objectives.

Innovative ways to let viewers engage directly with your brand.

Use ITV.com to enhance the power of your brand online.

ITV Commercial offers its customers an effective and easy way of using their TV activity to engage with mobile users in the UK.

Building on the success of last year’s fantastic 50th Anniversary celebrations this year’s Marketing Society Annual Dinner will be at Old Billingsgate on 18 November.

This month, we hear from David Toomer, Senior Creative at Tellyjuice about the Art of Storytellying. Their aim on any project is to take the audience on an entertaining and insightful journey.

Natuzzi Group is the world’s leading producer of leather sofas and Italy’s largest furniture manufacturer.They wanted to increase awareness of brand in Cardiff and announce the opening of the new store in Bristol. See how they worked with ITV to do it.

Herbert Brown is a secondhand jeweller, pawnbroker and operator of other financial services with 36 branches across the North of England and the Midlands. They wanted to create greater awareness of the brand. See how the campaign did.

In the past Newcastle City Council had tried a variety of advertising mediums, ranging from outdoor media to radio and press, but it was found that TV was by far the best response method but this time they tried TV increase awareness of the need for foster carers in Newcastle. View the results.