I've forgotten my login details

Not registered yet?

By registering you can apply for full access to the site. If accepted you'll be able to:

  • Access our advanced booking (AB) programme list
  • Submit advertising requests
  • Sign up for email alerts including AB deadline reminders
Register now Why register?

Forgotten your password?

We will send you an email reminding you of your password.

If your password reminder email does not arrive please check your junk email folder or try adding itvcommercial@itv.com to your email contacts list. Alternatively, please contact itvcommercial@itv.com.

Saturday, 4 Feb 2012

Border

  1. Why ITV1 Border?
  2. Contacts
  3. Testimonials

Advertising on ITV is not as expensive as you might think. Packages of airtime in the Border region can be bought for as little as £1,020* and your commercial could be seen by up to 46% of adults in the area.

In a week ITV1 reaches 88% of adults in the Border region, this is 30 times more than Lakeland Radio, 7 times more than Radio Borders and 4 times more than CFM Radio. Just one spot on ITV1 Border could reach 110,000 viewers.

To find out more about the benefits of advertising in Border please contact us on 084488 15878.

In the Border region 451,000 adults watch ITV1 every week

That is:

  • 27 times the capacity of Carlisle United’s ground
  • 18 times the number of students at the Universities of Cumbria and Lancaster
  • 13 times the number of runners in the London Marathon
  • 3 times the number of people at Glastonbury

You would have to fill Wembley Stadium 5 times to reach the same amount of people!

*15x10 second spots

If you would like to advertise on ITV Border, please get in touch and we can arrange a meeting to talk to you about it in more depth.

Carlisle Office
Peter Fergusson
ITV Commercial Sales
ITV Border
Parkhouse Business Park
Cooper Way
Carlisle
CA3 0JG
peter.fergusson@itv.com

“The production of our advert was handled fantastically well. The service from the team at ITV Border was first class, from the initial concept right through to editing. The end product was excellent and the advert achieved our goal of increasing awareness.”
Kelly Donnelly, Corporate Marketing Manager, Carlisle Leisure Ltd.

“We feel the advertisement was a success and the team’s professionalism was a credit to Border, we would definitely work with you again. Everything went really well on the day and we had about 330 people through the door so I really think the TV advert helped. I’m sure we will use Border again.”
Teresa Yare, Hotel Sales, The Inn On The lake.

“We have advertised with ITV Border a few times over the years and on each occasion they have been tremendously helpful and always professional. Smokers in Dumfries & Galloway notice our commercials because they are well presented, advertised at important times to capture our target audience, and the commercials are about local people using local services.”
Trish Grierson, Service Manager, NHS Dumfries and Galloway Smoking Matters Service.

“Border TV has provided me with a cost effective platform to raise the profile of my business to a large regional audience. The advertisements have been very professionally put together and our business relationship is excellent.”
Iain Wilson, Proprietor, Wilsons Dumfries.

“As a first time advertiser, the production of our advert was a seamless process from start to finish. The professionalism from the team at ITV Border was first class and the finished advert really matched our expectations.”
Keith Campbell, Marketing Manager, Borders Sport and Leisure.

“Dobies have been using ITV Border for our advertising and promotional needs regularly for a number of years now and are more than happy with their service. Since using ITV Border, our footfall has improved and our exposure has been increased. They meet our needs excellently with the different packages they offer and the professionalism and efficiency they provide. We will continue to use ITV Border for our promotions and advertising needs.”
Tom Marchand, Managing Director, Dobies Cumbria.

“We first advertised with ITV Border in February and the response was amazing. With the coverage being such a large area we were seen over the border and in the west of the county, not just Carlisle. We picked up over one million pounds worth of business with our first campaign.”
Shirley Wilkinson, Director, J&S Wilkinson Ltd.

Our Platforms

  • ITV2

    ITV2, our younger entertaiment channel, brings to screen an exciting mix of talent, celebrity gossip and young drama.

    See what ITV2 can do
  • ITV4

    ITV4 brings quality entertainment to men with a core audience of 25-55 year-old males including comedy, cult classics, movies and sport.

    Hit the target with ITV4
  • CiTV

    Broadcast from 6am to 6pm everyday, CiTV is where ITV viewers of the future start their journey.

    Meet the ITV viewers of the future
  • ITV.com

    This section will introduce you to our online offering, giving you a fantastic overview of our sites, the users and how your brand can take advantage of ITV’s innovative ad formats.

    Build your brand online
Border

Nickable stuff

Pages of Interest

  • Regional price variations

    Cost also varies by region, reflecting size of population and relative demand of each TV area.

    View costs by region
  • Target audience / television ratings (TVRs)

    The cost varies by target audience and reflects its weight of television viewing. Audience delivery is measured in television ratings (TVRs).

    Work out costs by target audience
  • Event TV

    A major new study of group TV viewing and the benefits it offers to advertisers. ITV has published the findings from its largest piece of TV research this year into Event TV.

    Learn more about Event TV