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Friday, 3 Sep 2010

Border

Border is part of the North Macro, together with Granada, Yorkshire and Tyne Tees. You can buy a package of advertising airtime here for as little as £1,020 (including commercial production subsidy). To find out more about the benefits of advertising in the Border region, please contact us.

Five key facts about the region

  • Sitting on the geographical divide between England and Scotland, the Border region enjoys an eclectic mix of cultures
  • Carlisle, the main centre of population in the region, has a history of conflict; it's a fortified town because, historically, the English used it as a shield against Scottish invaders
  • Carlisle’s traffic-free centre is home to high-quality shops and restaurants, including an award-winning shopping centre that is cleverly hidden behind facades from earlier eras
  • The region is one of the UK’s most important agricultural centres
  Border
Homes 281
Housewives with children 66
ABC1 housewives 126
Housewives 281
Adults 510
Adults 16-24 56
Adults 16-34 115
Adults ABC1 235
Men 248
Men 16-34 57
Men ABC1 112
Women 262
Women 16-34 58
Women ABC1 123
Children 83
All audience figures are gross 000s
Source: ITV/BARB, April 2010

If you would like to advertise on ITV Border, please get in touch and we can arrange a meeting to talk to you about it in more depth.

Carlisle Office
Peter Fergusson
ITV Commercial Sales
ITV Border
Television Centre
Carlisle CA1 3NT
Tel: 084488 15875
peter.fergusson@itv.com

Our Platforms

  • ITV2

    ITV2, our younger entertaiment channel, brings to screen an exciting mix of talent, celebrity gossip and young drama.

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  • ITV4

    ITV4 brings quality entertainment to men with a core audience of 25-55 year-old males including comedy, cult classics, movies and sport.

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  • CiTV

    Broadcast from 6am to 6pm everyday, CiTV is where ITV viewers of the future start their journey.

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  • ITV.com

    This section will introduce you to our online offering, giving you a fantastic overview of our sites, the users and how your brand can take advantage of ITV’s innovative ad formats.

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Border

Nickable stuff

Pages of Interest

  • Regional price variations

    Cost also varies by region, reflecting size of population and relative demand of each TV area.

    View costs by region
  • Target audience / television ratings (TVRs)

    The cost varies by target audience and reflects its weight of television viewing. Audience delivery is measured in television ratings (TVRs).

    Work out costs by target audience