Creative Solutions


A popular option for, we are happy to promote and run prize draws or multiple choice question competitions for clients.
We help define and advise on the exact mechanics such as the running period, restrictions and some popular prizes as well as create the T&Cs. We can build branded competition pages on, collect data from your competition (entries and opt-ins), draw, contact and confirm the winners and can even fulfil the prizes on your behalf. Traffic drivers are always included as part of this opportunity to make sure the competition is as successful as possible.


The team are happy to produce and host fun and engaging branded games for partners and sponsors on and ITV apps. These could be games of skill, adventure or quiz related. They could be a simple single level game or a more complex game featuring multiple levels, leaderboards and share-ability functionalities (which are extremely addictive!)
We will help brainstorm and scope ideas for the games and then manage the build, hosting and reporting.
Branded games need to fit amongst our programme pages and platforms, and we we work hard to make sure that the concepts will work commercially and editorially.
Games can feature your brand's products, colours, look and feel, characters/ambassador but can also feature our talent and show assets (images, look & feel, features from the show) subject to licensing, rights and talent agreement.

Bespoke content

Something else that we can offer is bespoke ITV content for your brand. Using our talent and show assets we can produce short videos specifically for you, to be hosted on on any relevant programme pages and apps.
Videos can be few seconds or few minutes long and can use themes of our show as well as telling your brand's story. The clips can feature your brand logos and assets during the opening and closing credits. We can use Social Media pushes for these clips to promote their success further.
Again, ITV can brainstorm, scope and script these ideas as well as organise the shoot including crew, venue, talent and props. We can produce and edit the content in accordance with your wishes and will handle all hosting and reporting.

What Creative Solutions can do for brands:

  • We've got some exciting creative solutions to offer your brand at ITV and we'd love for you to get in contact! We can help your brand to brainstorm, create and manage all of the following:
  • Competitions
  • Games
  • Bespoke content