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Friday, 18 May 2012
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Brand Activation

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Guidelines

At ITV Breakfast we have many opportunities for online advertising. We have created guides for you to explore these opportunities as well as examples to help you in the decision making process about which one suits you best.

We have put all relevant information into these documents but if you have any technical questions please do not hesitate to contact Suzie Bedo on 07816 640 164.

If you need more sales related advice or wish to book, please contact Sam Carrington on 020 7827 7270 or James Broad on 020 7827 7104.

Please find our guidlines on the right hand side of the page under 'Nickable Stuff'.

Our Platforms

  • ITV1

    ITV1 usually includes dramas, entertainment, arts programmes, feature films, sport, news, current affairs and factual programmes

    Explore opportunities on ITV1

  • ITV2

    ITV2, our younger entertaiment channel, brings to screen an exciting mix of talent, celebrity gossip and young drama.

    See what ITV2 can do

  • ITV3

    ITV3 is our channel for sophisticated, upmarket audiences, full of character-driven narrative and drama that stirs the emotions.

    Engage your audience with ITV3

  • ITV4

    ITV4 brings quality entertainment to men with a core audience of 25-55 year-old males including comedy, cult classics, movies and sport.

    Hit the target with ITV4
Lorraine Logo Daybreak

Nickable stuff

Pages of Interest

  • Advertising Opportunities

    Advertising Opportunities on Daybreak and Lorraine is more than just Airtime.
    We are still offering the same commercial package sold separately from the rest of ITV.

    Find out about our ITV Breakfast advertising opportunities

  • Macro Regions

    As well as selling TV airtime nationally at a network level, ITV Breakfast is also able to offer various macro combinations to regional advertisers.

    See our Macro Regions for Daybreak and Lorraine

  • Daybreak and Lorraine

    DAYBREAK  is the title of ITV1’s new look breakfast show presented by Adrian Chiles and Christine Bleakley from the 6th September 2010.

    Learn more

  • Audience Research

    We have invested heavily in research that demonstrates the unique benefits of advertising at breakfast-time.  Our research programmes have proved that consumers are more likely to remember ads if they have seen them at breakfast-time.

    Who are our viewers?

  • Breakfast Contacts

    Do you have a sales enquiry? See who you can contact.

    Get in touch

  • Sponsorship

    With the right strategy, planning and execution, sponsorship of ITV programming can help any brand achieve its objectives.

    See what sponsorship can do for you