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Friday, 18 May 2012
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ITV launches ITV Local Hero Award

18th July 2011

ITV has launched today (July 18th) a nationwide search to find role models who make a positive difference to their neighbourhoods or communities as part of the Daily Mirror Pride of Britain Awards. Regional news programmes in England, Wales and Northern Ireland have joined forces to invite viewers to nominate outstanding individuals for the ITV Local Hero  Award.

The title will go to an exceptional individual who works tirelessly to improve the lives of those around them, from creating or running charities to campaigning or fundraising.  ITV viewers will be asked to nominate role models who have voluntarily led, supported or saved community projects; tackled anti-social behaviour in their neighbourhoods, played a major part in improving local amenities or have been a driving force in bringing their community together.

Nominations can be made via www.itv.com/prideofbritain and for more information please contact joanna.pearman@itv.com.

The deadline for nominations is Friday August 12th.

Each of the regional finalists and a guest will be invited to attend the star-studded Daily Mirror Pride of Britain Awards, sponsored by Littlewoods.com, at the Grosvenor House Hotel in London’s Park Lane in October.

The two-hour Pride of Britain Awards show hosted by Carol Vorderman will be screened on ITV1 in the autumn.

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