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Saturday, 4 Feb 2012

Links

We’ve put together some useful links which will help you further explore the world of media and advertising:

ITV Press Centre – www.itv.com/presscentre
The site includes programme news for the next few weeks, as well as press releases and press packs on major shows.

Thinkbox – www.thinkbox.tv
Thinkbox is the television marketing body for the main UK commercial broadcasters, and works with the marketing community to help customers get more out of TV.

BARB – www.barb.co.uk
You’ll find weekly and monthly viewing summaries here, as well as a range of TV-related facts and statistics.

Ofcom – www.ofcom.org.uk
Ofcom is the independent regulator and competition authority for the UK communications industries.

IPA – www.ipa.co.uk
The Institute of Practitioners in Advertising is the trade body for 250 leading agencies in advertising, media and marketing communications.

CIM – www.cim.co.uk
The Chartered Institute of Marketing site has lots of information for marketing professionals.

Commercial Breaks – www.commercialbreaks.co.uk
One of the largest commercials production houses outside London, Commercial Breaks (part of ITV Commercial) produces more than 500 commercials a year, working with both agencies and direct to clients.

The Marketing Society – www.marketing-society.org.uk
The Marketing Society champions marketing excellence by providing a network for senior marketers to exchange ideas and share best practice, and its website contains plenty of practical information.

Media Week – www.mediaweek.co.uk
The online version of the trade magazine, with up-to-the-minute news on marketing, advertising and the media.

Brand Republic – www.brandrepublic.com
The online home of Campaign and Marketing magazines and a comprehensive source of advertising, marketing, media and PR news.

Mad.co.uk – www.mad.co.uk
This site, from the company behind Marketing Week, Design Week and a host of other magazines, specialises in news, features and analysis aimed at professionals in marketing, media, new media, advertising and design.

Get Me Media – www.getmemedia.com
A smart directory for agency planners and marketers to search and view hundreds of targeted marketing, media and sponsorship ideas.

Our Platforms

  • ITV1

    ITV1 usually includes dramas, entertainment, arts programmes, feature films, sport, news, current affairs and factual programmes

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  • ITV3

    ITV3 is our channel for sophisticated, upmarket audiences, full of character-driven narrative and drama that stirs the emotions.

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  • ITV.com

    This section will introduce you to our online offering, giving you a fantastic overview of our sites, the users and how your brand can take advantage of ITV’s innovative ad formats.

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  • ITV4

    ITV4 brings quality entertainment to men with a core audience of 25-55 year-old males including comedy, cult classics, movies and sport.

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Pages of Interest

  • Ad Innovation

    The Ad Innovation programme combines research into emerging advertising formats around the world and concept-testing research into exciting new opportunities.

    Explore the future of advertising
  • Content Partnerships

    Branded content can be described as any activity in which an advertiser’s brand has a direct relationship with a programme, either financially or creatively.

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  • Useful links

    Need more information about TV, advertising or marketing?

    Start here
  • ITV news

    Click on the links to read about the latest developments at ITV, including broadcasting deals, staff moves, sponsorship deals and other corporate news.

    Keep up to date with ITV