CiTV SOCI
CITV Children SOV, SOCI and Reach vs. Competitors
|
Channel
|
Share
|
SOCI
|
Weekly Reach
|
|
Disney Channel
|
4.4
|
/
|
22.2
|
|
Nickelodeon
|
2.0
|
3.8
|
17.1
|
|
Boomerang
|
1.7
|
3.4
|
14.3
|
|
CITV
|
1.8
|
2.8
|
15.0
|
|
Disney XD
|
1.5
|
2.9
|
15.1
|
|
Nick Jr
|
1.3
|
2.4
|
9.5
|
|
Cartoon Network
|
1.1
|
2.1
|
9.3
|
|
Cartoonito
|
0.8
|
1.2
|
6.2
|
|
|
|
1.6
|
10.4
|
Source: BARB/AdvantEdge/DDS, Jan-Dec 2011. Reach based on 3+mins consecutive viewing., Ranked by share vs Children.
CITV Housewives with Children SOV, SOCI and Reach vs. Competitors
|
Channel
|
Share
|
SOCI
|
Weekly Reach
|
|
Nick Jr
|
0.7
|
1.3
|
9.4
|
|
Disney Channel
|
0.6
|
/
|
10.7
|
|
Boomerang
|
0.6
|
1.1
|
9.2
|
|
CITV
|
0.5
|
0.9
|
8.5
|
|
Cartoonito
|
0.4
|
0.5
|
5.3
|
|
Nickelodeon
|
0.3
|
0.6
|
7.7
|
|
Cartoon Network
|
0.2
|
0.4
|
4.8
|
|
Disney XD
|
0.3
|
0.5
|
6.5
|
|
|
|
0.3
|
4.8
|
|
|
|
1.3
|
9.4
|
Source: BARB/AdvantEdge/DDS, Jan-Dec 2011. Reach based on 3+mins consecutive viewing., Ranked by share vs. Housewives with children.