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Thursday, 11 Mar 2010

John Sergeant's Tourist Trail

Key facts

Channel: ITV3
Genre: Factual
Target Audience: Female, Upmarket
Daypart: Peak

John Sergeant explores Britain as a tourist

John Sergeant is exploring Britain through the eyes of a tourist.

John Sergeant’s Tourist Trail will follow John on a celebratory journey around Britain, taking in our most famous tourist sites, plus the hidden destinations not found in mainstream guidebooks.  Along the way he will discover the array of amazing places we have right on our doorstep.

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