ITV3 is the home of character-driven narrative and timeless drama that engages and stirs the emotions. Sophisticated, 35+ audiences tune in to ITV3 for the chance to see key ITV titles again.
Breadth of programmes
- In 2014 over 65 programmes were watched by over 1m viewers including multiple episodes of Foyle's War, Lewis and Midsomer Murders.
- ITV3 classics include: A Touch of Frost, Agatha Christie’s Marple, Heartbeat, Murder She Wrote, Poirot, The Royal, and Wild at Heart
- Opportunity to see key ITV titles again including: Endeavour, The Suspicions of Mr Whicher, Scott and Bailey, Law & Order UK, Mr Selfridge and Downton Abbey
The most popular digital channel for ABC1's
ITV3 is the number one digital channel in all time and prime time for Adults, ABC1 Adults and Housewives, and the second most popular digital channel overall after ITV2.
It grew in share for the 9th year in a row and had it's most watched ever programme in 2013 with 1.8m viewers for Foyle's War.
ITV3 has its highest ever prime time share in 2014, averaging 2.4% every night.
Each week the channel reaches 22% of the TV viewing population, that’s 11.1m Adults and 5.1m ABC1 Adults.