Airtime
Making your brand famous
If a snappy ad in a commercial break won’t cut it, teleshopping advertising buys you more time. This option allows you to take over a channel for 30 minutes where you can sell your product or service directly to the viewer within an infomercial slot. It’s a great option if you want to build a deeper understanding around what it is you do.
It's available across the following channels, meaning you can pick a spot that works most naturally for your viewers.
ITV2: Whether it’s films, celeb gossip, comedy, or drama, the nation’s most-loved channel is the place for outrageous entertainment
ITVBe: The place for real lives and real people, it has a largely female audience and is dedicated to lifestyle and entertainment
ITV3: Loved by women aged 35 and above, this channel is home to beautiful stories, passionately told
ITV4: Particularly popular amongst 25-44-year-old men, this is the go-to for fans of sports and cult classics and is where legends come to life
Digital +1 and HD channels: All shows watched by viewers via catch-up and high definition
3.9m On average tuned in to watch per episode of ITV2's Love Island
60% Of housepersons with children watched ITVBe in 2018
33 ITV3 programmes have more than one million viewers
63% Of ITV4 viewers are men
Related resources
Commercial Break Advertising
Placing you at the heart of the nation’s favourite shows
Sponsorship 982
How can sponsorship bring brands to life?
Licensing
When you partner with a show, you'll want to make the most of every opportunity. So, we’ll strike a third-party deal to help you bring your campaign to life both on screen and in the real world.
