ITV Breakfast


The nation can wake up to your brand with exclusive packages for Good Morning Britain and Lorraine, on the UK's biggest commercial channel at breakfast.
Broadcasting live from London Television Centre on London's Southbank, Good Morning Britain will bring the stories that the nation is waking up to every weekday morning; presented by Piers Morgan, Susanna Reid, Ben Shephard, Charlotte Hawkins and Sean Fletcher from 6am-8.30am.
Following Good Morning Britain, Lorraine Kelly presents her successful weekday show, Lorraine, from Monday to Friday from 8.30am-9.25am. The show features a mix of entertainment, human interest stories, topical debates on the day's news, and the best in lifestyle, food and fashion features.
  • Join Us For Breakfast


    Advertising Opportunities on Good Morning Britain and Lorraine are a lot more than just Airtime. We offer exclusive commercial packages sold separately from the rest of ITV.

    Explore Breakfast Opportunities

  • What ITV Breakfast can do for brands:

    • ITV is the biggest commercial channel at Breakfast
    • ITV Breakfast reaches half-a-million HW+CH daily
    • On a monthly basis ITV breakfast reaches nearly a quarter of the total adult population
    • 0
      Watched Live
    • 0
      Individuals Reached Daily


    As well as selling TV airtime nationally at a network level, ITV Breakfast is also able to offer various macro combinations to regional advertisers. To see these regions please download the power point document below.

    Now you've become acquainted with our diverse breakfast programming, learn more about the advertising opportunities that we have available.

    For more information about getitng involved please contact Ashley Newman.

    CITV Breakfast

    CITV Breakfast offers great shows for youngsters everyday from 6:00 to 9:25.

    CITV Breakfast Weekends (6:00-9:25)
    Simulcast on ITV1 and CITV Channel and providing a fantastic, fun-filled and cheeky destination for boys and girls aged 4-11. Favourite shows include Horrid Henry, Fleabag Monkeyface, Almost Naked Animals, Avengers, Phineas and Ferb, Fort Boyard, Big Time Rush, Shake it Up, Canimals and My Phone Genie.

    CITV Breakfast Weekdays (6:00-9:25)
    The best animations for boys aged 4-9 with one of the best average TVRs for this audience during its daypart. Shows include Pokemon, Monsuno, Redakai, Bakugan, Gormiti, Ben 10, Generator Rex and X-Men.

    Mini CITV Breakfast Weekdays (8:30-9:25)
    Pre-school favourites for our youngest viewers including the best from Disney. Classics such as Sooty and Babar are joined by shows including Jungle Junction, Jake and the Neverland Pirates, Soli and Mo, Mickey Mouse Clubhouse and Fluffy Gardens.