Regional advertising
Tell us where in the UK you want to reach and we’ll do the rest. We’re the only broadcaster to give advertisers the power to target consumers on a national, macro, regional, and micro-regional level.
When you partner with a show, you'll want to make the most of every opportunity. So, we’ll strike a third-party deal to help you bring your campaign to life both on screen and in the real world.
Depending on your needs, we can grant you the rights to promote the campaign across your social media accounts, in-store, shop displays, as well as provide you with exclusive prizes and behind the scenes content.
There's also the option to be creative with TV logos, sets, images, and locations to ensure the link between your brand and the show is as strong as possible. We can even provide partnership opportunities via our suite of apps, like The Chase App for example.
Licensing not only fuels conversation and drives engagement, but also boosts brand association and awareness.
A recent example included Asda launching an I'm A Celebrity competition with Kelloggs Crunchy Nut in order to up their footfall.
Explore our Live Opportunities
Partnering with a popular programme, or an aspect of a programme, is a great way for your brand to benefit from a passionate and engaged audience.
Register now with us to access our exclusive live opportunities.
We have the perfect solution for you
Airtime
When it comes to return on investment, TV advertising wins every time. But there are many different types, so whatever your goal, we’ll make sure your message is brought to life in a memorable way.
ITV Hub Advertising (VOD)
Advertisers can target more accurately than ever before with our video on demand (VOD) service. With 28.4m users, it has a huge potential to unlock new audiences as well as reach current fans.
Licensing
Partnering with TV shows is no longer just about what happens on-air. We know how important it is for you to promote your campaign on your own channels; whether in-store or online, as well as ours.
Sponsorship
By working with a programme or channel, headline sponsorship or programme partnerships can help your business become a recognisable part of your audience's favourite shows.
