Regional Advertising
Tell us where in the UK you want to reach and we’ll do the rest. We’re the only broadcaster to give advertisers the power to target consumers on a national, macro, regional, and micro-regional level.
For the first time, you'll have the opportunity to reach your chosen audience in real-time. Rather than following the often time-consuming manual buying and planning process operated by many broadcasters, we’ve partnered with technology company, Amobee, to automate the journey.
The result is an advanced, targeted, and highly premium service that gives you the power to reach the right people at the right time within ITV Hub.
The process is simple. Decide your preferred demographics (whether by age, gender, viewing habits, location, interests, attitudes, and much more), then use our straightforward tool to serve your ad to your preferred audience. You can either plan in advance, or respond to events as they happen.
60% of 16-34 year olds can be reached if £1m is spent on spot TV advertising
70%+ of 16-34 year olds can be reached if 80% of your £1m is spent on spot TV advertising and 20% on VOD advertising
We have the perfect solution for you
Airtime
When it comes to return on investment, TV advertising wins every time. But there are many different types, so whatever your goal, we’ll make sure your message is brought to life in a memorable way.
ITVX Advertising (VOD)
Advertisers can target more accurately than ever before with our video on demand (VOD) service. With 28.4m users, it has a huge potential to unlock new audiences as well as reach current fans.
Licensing
Partnering with TV shows is no longer just about what happens on-air. We know how important it is for you to promote your campaign on your own channels; whether in-store or online, as well as ours.
Sponsorship & Licensing
By working with a programme or channel, headline sponsorship or programme partnerships can help your business become a recognisable part of your audience's favourite shows.