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ITV Backing Business: Learnings from 2008

Wednesday September 9th, 11am (London time)

We're excited to have award-winning journalist & ITV News presenter Nina Hossain hosting our first Backing Business webinar focused on marketing support.
What can the marketeers of today learn from those who navigated the 2008 recession successfully? We'll be sharing some provocations that highlight some of the issues that marketeers should be thinking about and some of the opportunities they could explore now. We'll discuss these further in a conversation with some high profile guests who were there in 2008, hearing about the decisions they made, the secrets of their success and what advice they'd pass on.
Nina Hossain and Leila Travis, Client Strategy and Planning Controller, ITV will be joined in conversation with:
*Phil Barden, ex T-Mobile (Life's for Sharing),
*Claire Harrison Church (ex-Sainsbury's and Boots),
*Jan Gooding (British Gas)
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