Our Advanced Booking (AB) deadline policy
As part of our Backing Business initiative, we're offering advertisers:
More supportive terms for campaign deferments and amendments
Late booking incentives (rather than charges) to stimulate the market
Support packages for particularly hard-hit sectors such as charities, education and cultural heritage organisations
Subsidised creative production services
To help stimulate growth, we've made long-term commitment in the area of our Advanced Booking (AB) deadline policy - something we hope will be extremely welcome news for all our partners.