Trading T&Cs

Celebrity Catchphrase 2019 - 2020

Catchphrase, one of the the nation’s most popular game shows, is back this Autumn with an exciting new celebrity edition! Returning to our screens in peak weekend hours and presented by the well-loved Stephen Mulhern, Celebrity Catchphrase is the perfect opportunity to reach a multitude of audiences - particularly females who make shared purchase decisions for the whole family.

60% This show has 60% predicted 1+ reach for Housepersons

15m Women will see the sponsorship idents

11 Adults 16-34 will see the sponsorship idents 11 times on average

Partnership Package Details


  • ITV, ITV+1, ITV HD and STV, STV+1 & STV HD
  • 6 x 60 min (Nov-Dec 2019)
  • 8 x 60 min (Q1 - Q3 2020)
  • Saturday peak

Broadcast & Catch Up

On air sponsorship idents:

  • 80” per 60 min episode
  • 15” intro    
  • 10" centre break idents  
  •  5” closing ident  per 60 min episode

Catch-up & online idents:


  • 5” bumpers around free programme catch-up content on the ITV Hub and STV Player websites, mobile apps, and connected TVs (excluding Virgin and Sky).
  • Sponsor logo on broadcast promos longer than 10sec, if used

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