ITV Granada Border Weather 2019/20
The weather is a topic of conversation that we talk about more than any other in the UK, it drives consumer behaviour and has the power to motivate people to act.
ITV Granada Border Weather creates a communication platform across Granada Border that is unrivalled in terms of scale and reach, delivering a trusted and informative service on 31 separate occasions every week.
90% This sponsorship has 90% predicted 1+ reach for Adults
2hours About show on commercial daytime television
126OTS The average adult will have 126 opportunities to see the sponsorship
Partnership Package Details
Broadcast sponsorship of 31 bulletins per week* across Granada Border regions
- ITV, ITV+1 and ITV HD
- 15" of accreditation per bulletin, 10" going in and 5" going out
- Available from 5th June 2019
- Sponsor button on ITV Granada Weather & ITV Border Weather page
- 100% SOV on ITV Granada Weather & ITV Border Weather page
- 10" and 5" bumpers around all ITV Granada Weather & ITV Border Weather reports on itv.com
'ITV Granada/ Border' word mark
- Sponsorship strap line to communicate partnership eg 'proud sponsors of...'
Talent Led Activation
- 1 x set visit to ITV Granada / Border studio (4 attendees, masterclass on how the weather is created, have a go at presenting the weather, talent meet & greet)
- 2 x written interviews or blogs
- 2 x piece to camera (up to 1 minute in length)
- Right to use the licensed property to run competitions & promotions targeting consumers, trade or employees
- Right to use the licensed property across social media platforms and websites
- Right to use the licensed property in connection with trader and consumer PR
- Right to use the licensed property in connection with experiential and sampling activities