Content That Gets People Talking
ITV content dominated the weekend's twitter conversation.
Our big shows generated nearly 1.4 Million tweets between them and occupied the top four most tweeted about TV shows across Saturday and Sunday.
The return of I'm A Celebrity Get Me Out of Here, which drew its largest audience ever - 12.9 million, and generated a huge level of conversation at 718,788 tweets. It dwarfed The X Factor results at 353,052. Its also smashed last years opening episode which generated 440,000 tweets. Third was The X Factor live show on 213,682 and fourth was Jonathan Ross with 96,980 (Helped by the appearance of a certain boyband).
Most watched. Most Loved. Most Talked About.