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Trading T&Cs

Regional Top Trumps

See how ITV can support your brand flexibly across the UK

Our regional advertising opportunities enable brands to scale up and scale back up efficiently and effectively. All costs based on July 2020 pricing (as of 1st July) based on medium-weight spot airtime of 100 adult TVRs per week (station price costs) combined with medium-weight ITV Hub VOD campaigns adding 15% to this investment .

Please speak to your ITV Commercial contact for further details or click through at the bottom for more details by region.
*Please note this information is specific to today's date: 01.07.20 and subject to change.

Tyne and Tees Region

Tyne Tees

Sub-regions? No
Total daily viewing: 4h 14m
Adult TV universe: 2.22m
ITV Hub registered users: 1.35m
TV spot investment: £7,616
ITV Hub VOD investment: £1,142
Total investment: £8,759
Adult spot impacts 1+Reach: 503k
VOD impressions: 32.6k
Flexible booking? Yes

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Yorkshire Region

Yorkshire

Sub-regions? Yes
Total daily viewing: 4h 18m
Adult TV universe: 4.97m
ITV Hub registered users: 3.03m
TV spot investment: £16,977
ITV Hub VOD investment: £2,547
Total investment: £19,523
Adult spot impacts 1+Reach: 974k
VOD impressions: 72.8k
Flexible booking? Yes

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Border Region

Border

Sub-regions? No
Total daily viewing: 4h 46m
Adult TV universe: 503k
ITV Hub registered users: 296k
TV spot investment: £1,326
ITV Hub VOD investment: £199
Total investment: £1,525
Adult spot impacts 1+Reach: 80k
VOD impressions: 5.7k
Flexible booking? Yes

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ITV Map 6 Scotland MICRO-2019-01.jpg

Scotland

Sub-regions? Yes
Total daily viewing: 4h 29m
Adult TV universe: 4.03m
ITV Hub registered users: 3.50m
TV spot investment: £21,934
ITV Hub VOD investment: £3,290
Total investment: £25,224
Adult spot impacts 1+Reach: 1.11m
VOD impressions: 94.0k
Flexible booking? Yes

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Ulster Region

Ulster

Sub-regions? No
Total daily viewing: 4h 3m
Adult TV universe: 1.44m
ITV Hub registered users: 855k
TV spot investment: £4,996
ITV Hub VOD investment: £749
Total investment: £5,746
Adult spot impacts
1+Reach: 
341k
VOD impressions: 21.4k
Flexible booking? Yes

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Granada Region

Granada

Sub-regions? No
Total daily viewing: 4h 46m
Adult TV universe: 5.47m
ITV Hub registered users: 3.78m
TV spot investment: £26,228
ITV Hub VOD investment: £3,934
Total investment: £30,162
Adult spot impacts 1+Reach: 1.26m
VOD impressions: 112.4k
Flexible booking? Yes

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Central Region

Central

Sub-regions? Yes
Total daily viewing: 4h 5m
Adult TV universe: 6.98m
ITV Hub registered users: 4.23m
TV spot investment: £45,078
ITV Hub VOD investment: £6,762
Total investment: £51,839
Adult spot impacts 1+Reach: 1.45m
VOD impressions: 193.2k
Flexible booking? Yes

More Details

ITV Map 3 ANGLIA micro V9-2019-01.jpg

Anglia

Sub-regions? Yes
Total daily viewing: 3h 52m
Adult TV universe: 3.87m
ITV Hub registered users: 2.33m
TV spot investment: £23,199
ITV Hub VOD investment: £3,480
Total investment: £26,678
Adult spot impacts
1+Reach: 
755k
VOD impressions: 99.4k
Flexible booking? Yes

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Wales Region

Wales

Sub-regions? No
Total daily viewing: 4h 8m
Adult TV universe: 2.46m
ITV Hub registered users: 1.55m
TV spot investment: £10,715
ITV Hub VOD investment: £1,607
Total investment: £12,323
Adult spot impacts
1+Reach: 
656k
VOD impressions: 45.9k
Flexible booking? Yes

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West Region

West

Sub-regions? No
Total daily viewing: 3h 19m
Adult TV universe: 1.87m
ITV Hub registered users: 1.22m
TV spot investment: £7,445
ITV Hub VOD investment: £1,117
Total investment: £8,562
Adult spot impacts
1+Reach: 
419k
VOD impressions: 31.9k
Flexible booking? Yes

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West Country Region

West Country

Sub-regions? No
Total daily viewing: 4h 27m
Adult TV universe: 1.49m
ITV Hub registered users: 920k
TV spot investment: £5,336
ITV Hub VOD investment: £800
Total investment: £6,136
Adult spot impacts
1+Reach: 
341k
VOD impressions: 22.9k
Flexible booking? Yes

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London Region

London

Sub-regions? No
Total daily viewing: 3h 33m
Adult TV universe: 9.94m
ITV Hub registered users: 6.74m
TV spot investment: £101,029
ITV Hub VOD investment: £15,154
Total investment: £116,183
Adult spot impacts
1+Reach: 
2.12m
VOD impressions: 433k
Flexible booking? Yes

More Details

ITV Map 3 MERIDIAN micro-2019-01.jpg

Meridian

Sub-regions? Yes
Total daily viewing: 3h 38m
Adult TV universe: 5.87m
ITV Hub registered users: 3.68m
TV spot investment: £42,120
ITV Hub VOD investment: £6,318
Total investment: £48,438
Adult spot impacts 1+Reach: 1.10m
VOD impressions: 180.5k
Flexible booking? Yes

More Details

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The Power of regionality


ITV may be a global business, but we sit at the heart of the UK’s nations and regions. From the very beginning, regionality was key to ITV’s success and expansion, it remains so today.
 

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Regional Advertising


We're the only broadcaster that allows advertisers to target consumers on a national, macro, regional, and micro level - just reach out and choose the audience you want to speak to.
 

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Talk to us today

Find out how we are supporting British business as we all return to growth over the coming months.