Pricing Terms and Conditions – Rugby Nations Championships 2026

ITV Commercial (a division of ITV Broadcasting Limited) (“ITV”) is giving advertisers the opportunity to benefit from the certainty and ceiling of an upfront fixed price for Airtime booked against the Adults Demograph in and around the linear broadcast of the Rugby Nations Championships 2026 tournament matches on ITV1, ITV3 and ITV4 (“Rugby Nations Championships 2026 Airtime”), subject to the terms and conditions set out below (“Pricing Terms”) and the standard ITV airtime trading terms and conditions for 2026 (available at: https://www.itvmedia.co.uk/trading-terms-conditions/itv-airtime-terms-and-conditions).

Capitalised terms used but not defined in these Pricing Terms shall have the same meaning as defined in the Glossary of Airtime Contract Terms (available at: https://www.itvmedia.co.uk/_files/ugd/b3e753_8e4d17864c1d4ae1b58afefcadc3a126.pdf)

ITV may revise these Pricing Terms at any time by amending this page. Buyers should check this page from time to time to take notice of any such changes.

1. Access to Rugby Nations Championship Airtime and the opportunity to purchase such Rugby Nations Championship Airtime at a fixed price (“Promotion”) and the number and availability of Packages (as defined below) shall be subject to availability and ITV’s need to avoid overtrading and to meet any pre-existing contractual commitments.  
   

2. In order to be eligible to participate in the Promotion, the Buyer must:

(a)       be party to a written agreement with ITV for the purchase of Airtime on ITV1, ITV3 and/or ITV4 (as applicable) for a specified period in 2026, which must cover the month of November 2026 , including without limitation any Deal Agreement or Booking Agreement, as determined by ITV (“Existing Agreement”);

(b)       formally commit to make Client-backed spend on Rugby Nations Championship Airtime in November 2026 on ITV1, ITV3 and/or ITV4 (as applicable);

(c)       commit to purchasing Airtime in respect of no fewer than two Rugby Nations Championship games including at least one non England game;

(d)       be approved by ITV as eligible for the Promotion, such approval to be at ITV’s sole discretion.

3. Without prejudice to the generality of ITV’s rights of approval under the Buyer’s Existing Agreement, the Promotion shall not be available to ITV’s competitors and Sportsbook advertisers.

4. The Promotion is subject to the Buyer making the Booking by the applicable ABD.  Should the Buyer wish to make a Booking after the ABD, ITV will, subject to capacity, procure that the ITV Broadcasters (in respect of ITV1), ITV DC (in respect of ITV3) and/or ITV2 Limited (in respect of ITV4) shall accept such Bookings.  Unless otherwise agreed, the ABD for November 2026 is on 1st September 2026.

5. Subject to clause 6 below, the prices in respect of national Campaigns booked against the Adults Demographic in Rugby Nations Championship Airtime in and around the linear broadcast of Rugby Nations Championship 2026 tournament matches, on ITV1, ITV3 and ITV4 will be priced at a fixed Cost per Thousand of £15 (gross);

6. The prices referred to in clause 5 above will be adjusted by reference to the Impacts weighted in accordance with the applicable Standard Time-Length factors.

7. Advertising copy submitted by eligible Buyers in connection with the Promotion shall be 30 seconds in length only and only available on a national (not regional) basis.

8. ITV may provide details on the availability of regional pricing upon request at ITV’s sole discretion.

9. ITV also intends to release the following packages in the table below which can be bought at the price set out above (each a “Package” together the “Packages”), whereby the Buyer will be provided with certain programming guarantees if achieving certain minimum spend thresholds. Any value remaining after the minimum number of England games and non England match picks per Package will be delivered in matches selected by ITV in its sole discretion :

10. The incentive pricing mechanic set out in these Pricing Terms is made available based on the understanding that it is applied to a specific tournament and will not be available for other periods, and it does not form part of the Buyer’s protected contract(s).  Any subsequent purchases of Airtime shall be subject to, the pricing as set out in the Existing Agreement, any new Airtime agreement (as applicable), or  Market Rate.

11. All Rugby Nations Championship 2026 Airtime booked by the Buyer in accordance with these Pricing Terms shall be deemed to have been delivered by ITV in accordance with the Airtime Commitments (if any) set out in the Buyer’s Existing Agreement.

12. Any spend made by the Buyer on Rugby Nations Championship 2026 Airtime in accordance with these Pricing Terms shall be counted towards achieving the applicable Share of Broadcast and/or volume commitments (if any) made under the Buyer’s Existing Agreement.

13. Any terms agreed as part of the Buyer’s Existing Agreement in respect of Airtime Credits and reconciliation (including without limitation clause 6 of the Deal Conditions) shall apply to Rugby Nations Championship 2026 Airtime, save that Airtime Credits shall be calculated based on prices applied in accordance with these Pricing Terms.

14. These Pricing Terms shall apply to the purchase of Rugby Nations Championship 2026 Airtime only and shall not apply to any other advertising on ITV channels or platforms. Save as amended by these Pricing Terms (which amendments shall for the avoidance of doubt include the terms of clause 5 above), the Buyer’s Existing Agreement shall continue in full force and effect.

15. The Promotion shall be subject at all times to any laws, regulations, codes, rules, guidance or similar which are applicable to ITV and/or the Buyer.

16. These Pricing Terms and any dispute or claim arising out of or in connection with them or their subject matter or formation (including any non-contractual disputes or claims) shall be governed by and construed in accordance with English law and the parties hereby irrevocably submit to the exclusive jurisdiction of the English courts.

17. Nothing in these Pricing Terms shall be deemed to constitute a legal offer.