ITV on YouTube
Widen your reach with our YouTube channels and place your ads around premium, brand-safe content from the nation’s top TV broadcaster.
71 YouTube channels, up 23% year on year Featuring full episodes and clips from the UK’s most-loved shows 670 million views, up 32% year on year 204 million unique users reached, including 98 million young adults (18-34s) |
Benefits of Youtube
Campaign cut-through: Premium content like ITV’s gets 40% more attention than user-generated content.
TV-quality content: 100% brand safety, high production values and iconic show brands.
Brand-safe and exclusive: We’re the only guaranteed way to access advertising inventory for ITV’s premium content on YouTube.
Diverse fans: We get meaningful audiences across all major demographics.
Flexible campaigns: Target your campaigns by content, demographic, device or key time bands.
Ready to reach new audiences?
ITV Concierge on Planet V handles campaign set-up, optimisation and management, and Google’s DV360 lets you manage your campaign directly via programmatic guaranteed packages.
204 million unique users reached,
including 98 million young adults (18-34s)
Campaign cut-through:
Premium content like ITV’s gets 40% more attention than user-generated content.
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