Welcome to a special edition of the ITV Debrief, where we celebrate a landmark 2025 across all linear and addressable channels, and take a deep dive into our unrivalled performance.

Our "big screen" impact is unmistakable, reaching an average of 44 million adults monthly throughout the year - solidifying ITV’s status as the UK’s biggest commercial TV service in 2025. Additionally, ITVX continues its upward trajectory as the #1 commercial VOD platform in the UK, with viewer hours surging by 340 million year-on-year - more growth than the rest of the commercial BVOD market combined!

Ready for the full story? 

Download the complete 2025 ITV Debrief below.