BE Studio - TikTok Pulse Premiere: Love Island

Flight: Summer 2026

A new season of Love Island is here, with Maya Jama and a fresh line-up of Islanders ready to take over the summer.

From first couplings to viral Villa moments, your brand can sit alongside the content viewers engage with most.

Through this partnership, your ads appear around the show’s standout moments on TikTok - reaching an active, highly engaged audience and tapping into the conversation as it happens.

NB: Advertisers are subject to ITV’s approval. Not open to competitive brands of fashion, beauty, coffee, handheld devices, soft drinks and ice cream, as well as further partner clashes at ITV's discretion. Also not open to casino gambling (Sports Betting & Lotteries are acceptable).

Package Details

Package 

Cost - £100k

CPM - £20

Estimated Impressions - 5,000,000

Advertisers can qualify for a Brand Lift Study with a minimum spend of £160k, with flexible package options available to align with your budget.

You can find the one-pager below and attached here.