
BE Studio AFE Opportunity - Olivia and Alex Parenthood S2
Olivia and Alex Parenthood Season 2
Partnership Package Details
Scheduling (indicative and subject to change)
Weekly at 10pm after Love Island All Stars
ITV2, ITV2+1 and ITVHD. STV, STV+1 and STVHD
Q1 2027
6 x 1 hour episodes
Broadcast & Streaming
On-air sponsorship idents
40 seconds of accreditation per 30 min episode
15” intro ident
10” either side of each centre break
5” closing ident
Online streaming Idents
As this is an in-show sponsorship the sponsors' idents will be manually stitched into the programme. Idents will therefore appear on all platforms and will not be clickable when shown on ITVX and the STV Player.
Product Placement
A minimum of 1 x verbal and 1 x visual product integration per episode*
*Subject to compliance & commissioning approval.
Direct access to Talent
To discuss further brand integrations
Minimum of 2 social branded clips per week - posted on talent’s instagram
Marketing
Sponsor logo on broadcast promos longer than 10 secs, if used
Package Price: £660,000 NET*
*Subject to compliance & commissioning approval. Excludes production of idents and additional licensing/use of talent)
No restrictions for 2027.
