Bullseye

Bullseye is back with a brand new second series on ITV hosted by Freddie Flintoff! The show combines skill at the oche with general knowledge to give a lucky pair of players the chance to win some fabulous prizes. Add in appearances from some of the biggest names in darts today, and you've got a classic game show returning for a whole new audience. 

Sponsorship Package Details

 Scheduling (indicative and subject to change)

• ITV1, ITV1+1 & ITV1HD, STV1, STV1+1 & STV1HD

• Q2/Q3 2027 

• Weekend Peak

• 6 x 60 minute episodes

• 
  

Sponsorship idents

Broadcast sponsorship idents (ITV1)

• 80” of sponsorship accreditation per 60 min episode

• 15” intro ident

• 10” either side of each centre break

• 5” closing ident

ITVX streaming idents 

• 10-second idents around free full-length programme content on the ITVX & STV Player websites, mobile apps and connected TVs (excluding Virgin and Sky)

• Predicted impressions: 2,800,000

Marketing

• Sponsor logo on broadcast promos longer than 10 seconds, if used

Licensing

• Rights to use the Bullseye logo alongside the ‘proud sponsor’ tagline to promote the sponsorship across sponsors owned platforms 

  • Sponsorship idents

  • Sponsor's owned website, app & social channels(excluding paid)

  • Experiential & PR (trade & consumer)

  • ECRM & employee communications

Coming to market: Wednesday 7th October

Open market date: Wednesday 21st October 

Guide price: £400,000 Gross + VAT 

Excluding production, subject to editorial approval and contractual agreement

Restrictions: 

Pre 9pm Commission:Gambling: Poker, Casino, Betting and identifiable Less Healthy Food Products