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BE Studio Sponsorship Opportunity: The Heat

The Heat

Hosted by broadcaster Olivia Attwood, The Heat sees ten ambitious chefs travel to Barcelona, working under multi–Michelin Star award-winning chef Jean-Christophe Novelli, who is opening an exclusive summer restaurant at the glamorous Port Vell Marina and on a mission to find the next rising star. But this isn’t just a straightforward cooking competition – each day when the kitchen service is over, the cameras keep rolling because when you’re living, working and competing with one another, there is no escaping The Heat. Viewers can expect post shift dates, staff nights out and more – blending both their professional and personal lives will see tempers simmer, steam and boil, in and outside of the kitchen.  These young hopefulls will quickly realise that no-one's place is secure in this fierce culinary contest, as they consistently battle it out in a bid to climb the kitchen ranks. Promotions, demotions, power plays, sackings and shock decisions throughout the series are sure to keep the contenders on their toes - every service is a chance to soar or sink.


With Olivia keeping a close eye, offering sharp insight, spicy gossip, and the occasional reality check - The Heat contains all the ingredients for an unmissable reality series with a twist. Who will rise to the top? And who will face the chop?


Sponsorship Package Details

 Scheduling (indicative and subject to change)

  • Q1 2026

  • ITV2, ITV2+1 & ITV2HD

  • Weekend & Weekday Peak

  • 10 x 60 minute


Broadcast & Online:

On-air sponsorship idents

  • 80” of accreditation, per 60-minute episode

  • 15” intro ident

  • 10” either side of each centre break

  • 5” closing ident


Online streaming idents

  • 10” idents around free programme streaming content on the ITVX website , mobile app, and connected TVs (excluding Virgin and Sky)

  • Predicted impressions: 15 million


License:

Right to use The Heat logo with the ‘proud sponsors’ tagline across the following platforms: 

 

  • Sponsors idents, website& sponsor’s owned channels (excluding paid) 

  • Competitions & promotions targeting consumers, trade& employees

  • Consumer trade & PR 

  • E-comms and newsletters


Coming to market date : Wednesday 3rd December 2025

Open market date: Wednesday 17th December 2025

Guide price: £275,000 + VAT

Excluding production; subject to editorial approval and contractual agreement.

Get in touch and tell us about you and your business. We'll get back to you on how we can get your brand on TV, and noticed by millions. 

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