The Summit

In this new adventure reality series, a group of 14 strangers will meet in the New Zealand wilderness to head out on an epic 100 kilometre journey across a wild, mountainous landscape. Their goal is to climb 8,500ft to the Summit of a distant mountain to win a share of a cash prize of up to £200,000.  Along the way, the group will need to work together as a team, as they tackle dangerous terrain and overcome adrenaline-charged challenges that block their path.  But not all of them will make it to the top. During their journey, the climbers will be tracked by the Mountain’s Keeper, a menacing presence, who will give them difficult choices to make. And at each Basecamp, the group will have to eliminate someone.  This will all have an effect on the prize money pot. Only those who reach the peak, will win an equal share of the money that makes it to the Summit. Proceedings are overseen by host Ben Shephard.

Sponsorship Package Details

Scheduling (indicative and subject to change)

• Q1

• ITV1, ITV1HD, ITV1+1 and STV, STVHD, STV+1, ITVX

• 8 x 60 min episodes

• Peak

On-air sponsorship idents:

• 80” sponsorship accreditation per 60 min episode

• 15” intro ident

• 10” either side of each centre break

• 5” closing ident

Online streaming idents:

• 10-second bumpers around free full-length programme content

• on the ITVX & STV Player websites, mobile apps and connected

• TVs (excluding Virgin and Sky)

• Predicted impressions: 15m

Digital:

• 2 x ITVX homepage takeovers + 1 x production

• (Each takeover estimated 2 million impressions)

License:

• Rights to use the The Summit show logo, design assets and format across the following activities and platforms*;

• Sponsor idents & bumpers

• Sponsor's owned website, app & social channels (including paid)

• ECRM & employee communications

*subject to production, commissioning and compliance approval. UK/Eire only.

Coming to market date: Wednesday 24th September 2025

Open market date: Wednesday 8th October 2025

Guide Price: £475,000 Gross + VAT

Excluding production; subject to editorial approval and contractual agreement.