The Floor

Following the huge success of the first series, ITV has commissioned a second series of hit primetime quiz The Floor, hosted by award-winning actor and comedian Rob Brydon.

Series one has reached almost ten million viewers across ITV and ITVX, making it ITV’s biggest entertainment launch in over a year.

Now, the giant LED grid is set to light up once more with even more duels in store, added audio rounds and a brand new 'category steal' twist

This time the series sees 90 brand-new contestants prepare to battle it out in the ultimate test of knowledge and nerve, all in the hope of taking home £50,000. Quiz fanatics face off in duels where each of the 90 squares represents its own field of knowledge. The goal is to conquer the entire floor.

The rules are simple: a contestant challenges an adjoining opponent in a quiz duel. They play against each other in the category of the opponent's square. The winner of a duel conquers their opponent's square, gaining more ground - the loser leaves the game. The further the game progresses, the more exciting the duels become and the higher the stakes.

After ten episodes, who will be the last person standing on The Floor?

Sponsorship Package Details

 Scheduling (indicative and subject to change)

• ITV, ITV+1, ITV HD, STV, STV+1, STV HD

• Q1 2027

• Weekend Peak

• 10 x 60-minute episodes

Sponsorship idents

Broadcast sponsorship idents (ITV1)

• 80” of sponsorship accreditation per 60 min episode

• 15” intro ident

• 10” either side of each centre break

• 5” closing ident

ITVX streaming idents 

• 10-second bumpers around free full-length programme content on the ITVX & STV Player websites, mobile apps and connected TVs (excluding Virgin and Sky)

• Predicted impressions: 10,000,000

Marketing

• Sponsor logo on broadcast promos longer than 10 seconds, if used

Digital 

• 2 x ITVX Showcase Banner, including 1 x production

License

• Not included in package but potential to be scoped - subject to requirements and incremental investment

Open market date: Wednesday 7th October

Guide price: £350,000 Gross + VAT