top of page

BE Studio Sponsorship Opportunity: Name That Tune

Name That Tune

Hosted by Alison Hammond, each week contestants will be pitted against each other as their music knowledge is put to the test in a series of fast-paced rounds, featuring tracks from the world’s best loved artists and bands from across every genre - all building towards a nail-biting finale. 


Every round is designed to challenge our music enthusiasts, asking just one simple question… Name That Tune. With a studio audience singing along and viewers at home invited to play from their living rooms, it's the ultimate soundtrack for all generations.


Based on the successful U.S. format and joining Alison is the iconic Name That Tune band, a group of elite musicians who have performed with some of the world’s biggest stars including Adele and The Spice Girls. The band will be swapping the U.S. stage for the UK, covering a plethora of music genres, in their inimitable style, live in front of a studio audience.  

 

Can our competitors correctly decipher iconic riffs, melodies and lyrics from some of the biggest songs on the planet simply by hearing extracts from these well-known tracks? Or will they miss the beat and hit a sour note? 


Sponsorship Package Details

Scheduling (indicative and subject to change)

  • ITV1, ITV1+1 & ITV1HD, STV1, STV1+1 & STV1HD

  • Q1 2027

  • Weekend Early Peak 

  • 9 x 60 min


Sponsorship idents

Broadcast sponsorship idents

  • 80” accreditation per 60-minute episode

  • 15’ Intro ident

  • 10’ around either side of each centre break

  • 5” closing ident


ITVX Streaming Idents

  • 10” bumpers around free programme catch-up content on ITVX & STV Player websites, mobile apps and connected TVs (excluding Virgin and Sky).

  • Estimated 13 million impressions on ITVX


License 

Rights to use the show logo with ‘proud sponsors’ tagline to promote the sponsorship across sponsors owned platforms including:

  • Sponsorship idents

  • Sponsors owned social (excluding paid), website & app

  • Competitions and giveaways, targeting consumers, employees or trade (subject to competition mechanic)

  • Consumer & trade PR

  • CRM & employee newsletters


Digital 

  • ROS Display Ad impressions across itv.com 

  • 2 x ITVX Showcase Banners

  • 1x Showcase Banner  production


Marketing

  • Sponsor logo on broadcast promos longer than 10” if used


Coming to market: Wednesday 7th October

Open market date: Wednesday 21st October 


Guide price: £475,000 Gross + VAT 

Excluding production, subject to editorial approval and contractual agreement


Restrictions: 

Pre 9pm Commission:Gambling: Poker, Casino, Betting and identifiable Less Healthy Food Products 





Get in touch and tell us about you and your business. We'll get back to you on how we can get your brand on TV, and noticed by millions. 

getintouch.png
bottom of page