Are you ready to go 'All In On ITV' this summer?

Welcome to ITV's Agency Sweepstake 2026 - bringing the excitement of the tournament straight to your office floor! Your agency is now in the running to win the grand prize: the ultimate post-cup party, hosted by ITV.

Scan the QR code at the end of the video below to watch an exclusive clip featuring one of our very own ITV Sport commentators.

Two ways to win the ultimate post-cup party

ITV will be hosting the ultimate post-cup celebration for the winning agencies! As well as cheering on your sweepstake team over the 5 weeks of the World Cup, to increase your chances of winning, we will be setting your agency 3 mini-challenges. This means you can still win big, even if your assigned sweepstake country gets knocked out early doors.

HOW TO WIN:

• The Sweepstake Winners

  50 party spots for the agency whose assigned country actually wins the World Cup 2026.

  
  

• The Challenge Winners

  50 party spots for the agency that scores the highest for completing the 3 mini-challenges.

If you need a reminder on how to kick things off, you can download the instructions that were delivered inside your sweepstake box by clicking the button below.

THE 3 MINI-CHALLENGES

Make sure to keep an eye out for the 3 mini-challenges coming your way. Challenge instructions will be emailed directly to your nominated team captains, but you can also download the first mini-challenge instructions by clicking the button below.

SUBMIT YOUR CHALLENGE

Send your mini-challenge submissions over to us by emailing an attachment to bdoads@itv.com. Our ITV judges will then

decide who receives first, second and third

place once the submission deadline has closed.

You have until COP on Monday 22nd June

to submit your mini-challenge 1 entries via email.

Show your team some support!

Since the sweepstake boxes landed in your offices the response has been sensational! A big shout out to the agencies getting behind their sweepstake teams by posting on LinkedIn to show their support. As a quick reminder, if you do post, please make sure to tag @ITVMedia and use the hashtag #ITVAgencySweepstake so we can spot your post.

Check out some of the fantastic challenge submissions and LinkedIn posts we've already started to receive. Let's go 'All In On ITV' this summer...