Come to Play

ITV2, Digital Channel of the Year and the nation’s most loved digital channel makes life more colourful. Showing programmes that have a playful twist, new films, celeb gossip, great comedy and drama to escape into. There’s always room to play and have a laugh on ITV2.

It is home to some of the most diverse and entertaining content around, featuring a mix of comedy, movies, format entertainment and drama. Shows include familiar formats with a fresh twist like Tricked as well as homegrown comedies such as Cockroaches, The Job Lot and multi-award-winning Plebs, which reached 8 million viewers and 16% of all 16-34 adults in 2014.

The channel has a strong presence online where viewers catch up and also on social media networks, with just over half a million followers on Twitter.

Channel Highlights

ITV2 is the most watched digital channel

ITV2 is the 2nd biggest digital channel for 16-34 Adults

It reaches 37% of all Adults in the UK every week

That’s 18.3m Adults and 5.4m 16-34 Adults

ITV2 has reached more Individuals than any other non-terrestrial channel so far this year

78% of housewives with children reached every month

  • 1.6m The Keith Lemon Sketch Show launched in February with 1.6m viewers, making it the biggest digital launch on any channel this year.

ITV 2 Programme Highlights

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