BE Studio Sponsorship Opportunity: American Dad & Family Guy

ITV2 is the home of the hugely popular Family Guy and American Dad. Join the hilarious adventures of the Griffin & Smith families, brought to life by the super-talented Seth MacFarlane. This is an always-on ITV2 opportunity, with a new series of both shows hitting the screens twice a year.

Sponsorship Package Details


Scheduling (indicative and subject to change)

  • ITV2, ITV2+1, ITV2 HD
  • Late peak, Monday to Sunday
  • 1,600 episodes 
  • 12-month sponsorship opportunity
  • 2nd June 2024 - 2nd June 2025


Broadcast & Online 

  • On-air sponsorship idents:
  • 40” sponsorship accreditation per 30-minute episode
  • 15” intro ident
  • 10” either side of each centre break
  • 5” closing ident


Online streaming idents

  • 10-second bumpers around free full-length programme content on ITVX, websites and mobile apps, and connected TVs (excluding Virgin and Sky)



  • Sponsor logo on broadcast promos longer than 10 seconds, if used 



Coming to market date:  Wednesday 1st of May (on a 5-working day window)

Open market date: Wednesday 8th May 2024

Guide Price: £950,000 Gross + VAT



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