BE Studio Sponsorship Opportunity: The Voice UK 2024

The Voice returns this Autumn to lighten the mood of the nation, with more heartwarming moments and show-stopping performances.

With new coaches LeAnn Rimes, and Danny Jones and Tom Fletcher from McFly, joining The Voice UK staples and Tom Jones; it's set to be an exciting year of blind performances, chair turns and iconic singing battles.

Sponsorship Package Details


Scheduling (indicative and subject to change)

  • ITV1, ITV1+1, ITV1 HD and STV, STV+1 & STV HD
  • Weekend peak
  • Q3 2024
  • 1 x 95 minute episode
    5 x 90 minute episodes
    2 x 120 minute episodes
    1 x 110 minute episode

Broadcast and Online 

  • On air sponsorship idents, with a minimum of " of accreditation per episode
  • 10" bumpers around free programme streaming content on ITVX and the STV Player, websites and mobile apps, and connected TVs (excluding Virgin and Sky)


  • 3 x ITVX Homepage Takeovers, including 1 x production
  • Sponsor button on

Social Media

  • 5 x branded social posts on The Voice UK social platforms across Instagram and Facebook 


Rights to use show logo, assets and format across:

  • Sponsor's own social media channels (including paid), online platforms, PR and consumer comms
  • In-store and on-pack
  • Competitions targeting consumers, employees and trade
  • Co-branded promotional merchandise
  • All subject to ITV and Production approval


  • Sponsor logo on broadcast promos longer than 10 seconds, if used


Coming to Market Date: Wednesday 24th April 2024

Guide Price: £1,800,000 Gross + VAT 

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