Celebrity Juice 2021
Partnership Package Details
Scheduling
- 8 x 45min
- Weekday peak
- Minimum 1 repeat per week
- Q2 2021
- ITV2, ITV2+1, ITV2 HD
Broadcast & Catch Up
On air sponsorship idents:
- 15” opening ident
- 10” centre break idents
- 5” closing ident
- 40" per 30min episode
Catch-up & online idents:
- 10” bumpers around free programme catch-up content on the ITV Hub website, mobile app and connected TVs (excluding Virgin and Sky).
- Sponsor logo on broadcast promos longer than 10sec, if used
Rights to the Programme
Rights to use the Celebrity Juice logo, brand & IP, co-branded lock-up logo (to be produced by client), show icons & graphics, official set imagery, leverage of games and format points, across brand owned digital platforms and activations including:
- Social platforms
- Digital newsletter for customers
- Client website
- Consumer competition & giveaways
- Show commentary
ATL useage:
- Digital newsletter for customers
- Logo on idents
- Ability to produce CJ merchandise for free giveaway competition (exact merchandise to be agreed)
- Trade PR and consumer PR
*All assets are subject to rights holder approval