13 Cool Ways Brands Have Started To Use The Latest Social Media Craze, Vine

If you haven't seen the new Vine technology on twitter then check it out. It allows users to film and upload a 6 second video clip straight to twitter and uses the same hashtag style of sharing. The creative opportunities are endless and we are already having conversations about how to use this commercially and editorially.

Here are some examples of how people are using it but I'd encourage you to download the app and have a look through some of the videos - Highly addictive and very creative. Read the full article.

Sam Wood, ITV Commercial Research Executive